Marelé Moolman, driven by her passion for creating unique pieces and wanting to explore new horizons joined the workshop of David Bolding in 2005 as assistant manager and in 2007 freeRange JEWELS™ came into being as a result of Marele’s desire to keep her own creative energy vibrating.
‘I get lyrical when it comes to a well-made piece of jewellery in a style that pushes the boundaries, a perfectly balanced design that shouts and whispers at the same time-jewellery that tells you something for which there are no words. I am fascinated by how the creative mind responds to triggers, how it does not deliver when I want it to, but overwhelms me with possibilities when I least expect it!’ – Marelé Moolman
As the creator and driving force behind the freeRange brand, Marelé oversees all aspects of the business; from meeting with clients to help them realize their vision of a bespoke piece of jewellery; to working alongside the design team to ensure the piece is both creative and original; to managing the workshop where the goldsmiths bring the designs to life. Marelé is the heart and soul of freeRange and demands excellence from every member of her team so that each client feels fulfilled by the freeRange experience.
As co-owner of freeRange JEWELS, David is part of the very foundations of the business. His creative input and business guidance are visible in the steady growth of this unique brand. David’s passion for quality and innovation offers continuous inspiration for the rest of the team, including our talented craftspeople working behind the scenes.
Branding and Marketing Strategist
Leanne graduated as a fashion designer from the Elizabeth Galloway Academy of Fashion Design in Stellenbosch, but soon found her preferred medium of communication through video, audio, images and text. Coining the term “Haute Couture Social” she landed the opportunity to develop the voice and character of the freeRange JEWELS brand. Leanne is our in-house branding and marketing strategist who aspires to give every client access to the latest freeRange products & offerings via their favourite social platform.
Mark graduated from The Ruth Prowse School of Art with a diploma in Jewellery Design and Manufacturing and has gone on to specialise in Computer Aided Design. His mastery of the computer as a creative tool is put great use in creating jewellery pieces that strike a balance between the new and the traditional. Working alongside Dawn in the freeRange JEWELS studio, he assists customers with individual designs and commission pieces as well. Mark is the newest addition to our multi-skilled team!
Our studio in Greenpoint is a light and comfortable space that is directly connected our workshop. We welcome our clients into this relaxed setting to view our jewellery and sit in quiet comfort with our design consultants to discuss their jewellery needs and ideas. We offer a full range of services including design, manufacturing, remodelling, insurance valuations, cleaning and refurbishment.
Our workshop flows directly from our studio, the buzzing and tapping of our goldsmiths can be heard while browsing their amazing handmade creations in our studio. Our customers are most welcome to step into the workshop and see the process first hand. We also offer group tours of our workspace with an opportunity to chat to our valued craftspeople.